Finance, Forex and Investments

Marketing Strategies of Indian banks?

I want to do a comparatine analysis of marketing strategy of any two Indian banks. If I get marketing strategy of any Indian bank it wud be gr8

Public Comments

1. Sorry. No easy answers here. To get that kind of information you will have to spend alot of time on research, and possibly in talking to executives at some of the banks. My only insight is that Indian banks have been very conservative, and do very little marketing. It is a recent thing for them to do any aggresive marketing.